London 2012 Olympic Games

At the Beijing 2008 Olympic Games, we were proud to have been awarded the first "Green Medal" of the Games by Greenpeace - who don't throw praise lightly at multi-national corporations - for our efforts to promote water sustainability and reduce carbon emissions.

We believe the importance of the Games goes beyond our operations at the venues themselves and provides a unique opportunity to encourage lasting changes in behaviour. Reducing packaging waste and promoting recycling is an issue which is already high on our priorities in this country. So we are thinking hard about how we can use our marketing expertise to promote recycling on-the-go both at Olympic Games venues and through the wider community.  We're really looking forward to it.