Business principles

How we work

Coca-Cola has an enduring mission statement. It describes our purpose and serves as the standard against which we weigh our actions and decisions:

• To refresh the world
• To inspire moments of optimism and happiness
• To create value and make a difference

Within Coca-Cola we have a Code of Business Conduct that serves to guide the actions of our employees, consistent with our Company values. The Code helps our people do the right thing and play by the rules wherever we operate around the world. Our values serve as a compass for our actions and dictate how we behave in the world:

• Leadership - the courage to shape a better future
• Collaboration - leverage collective genius
• Integrity - be real
• Accountability - if it is to be, it's up to me
• Passion - committed in heart and mind
• Diversity - as inclusive as our brands
• Quality - what we do, we do well

Within CCE, we also follow such a code. The diagram below can briefly sum up our day-to-day working principles:

Compliance

We integrate sound environmental practices into our daily business operations. We comply with all regulatory requirements in GB and all our manufacturing sites and Hammersmith office have been accredited to ISO14001. Even in the absence of specific regulatory requirements, we operate in an environmentally responsible manner in accordance with our environmental standards.

Minimising impact, maximising opportunity

We conduct research and employ new technology to minimise the environmental impact of our operations, equipment, products and packages. We minimise the discharge of waste materials into the environment by employing responsible pollution prevention and control practices.

Accountability

We are accountable for our actions. We conduct audits of environmental performance and practices, document the findings and take necessary improvement actions. We are committed to continuously improving our environmental performance and have publicly committed to specific targets for improvement by 2020.

Informing stakeholders

We establish mechanisms to communicate effectively with employees, consumers, governments, shareowners and other stakeholders on environmental performance, including environmental reporting.

Living positively

At Coca-Cola, we have made a global commitment. We must make a positive difference by re-evaluating the way we work and live.

Sustainability has to be part of everything we do. People have to be part of everything we do. Not just today, but tomorrow and in the future.

Our goal is simple. We will try and give back as much as we take - or, where possible, more than we take. This is what we call Live Positively.

Beverage Benefits

Quenching every thirst and need. Providing and tailoring beverages for every lifestyle, life stage and life occasion - all based on individual needs. Quality you can trust all the time.

Active Lifestyle

Helping to increase physical activity levels to enhance health. Our goal is to raise the standards of physical fitness globally, through encouragement, partnership and grass-roots programmes.

Workplace

To foster environments where diversity is encouraged, workplace rights are respected and people are inspired to create superior result - making a positive difference.

Energy & Climate Protection

Be the beverage industry leader...grow our business, but not the carbon emissions.

Water Stewardship

To safely return to nature an amount of water equivalent to that used in our beverages and their production.

Packaging

The Coca-Cola Company envisions a world in which our packaging is no longer seen as waste, but as a valuable resource for the future.

Communities

We are a global company with local roots in every community in which we do business. We are committed to the needs of our communities, with a wide range of programmes.