We know how important it is that we continue to listen and
engage with our wide range of stakeholders to ensure we remain
focused on the issues that matter most.
Our stakeholders include:
Government and regulators
Prioritising material issues
During 2011 Coca-Cola Great Britain undertook stakeholder
research among key opinion leaders and media audiences in the UK,
which built upon previous research in 2009. The key findings were
that health remains the top issue facing the sector, followed by
environmental concerns such as water and energy use (see priority
issues table). We also met with employees, customers and suppliers
to discuss our goals and ways in which we can work together to
improve what we do.
Through our stakeholder research we identified 15 issues (see
diagram) but in this report we will focus on our seven priority
issues. Visit Big
Themes to see details of these.